This newsletter and all its content are copyrighted by THE ROOP and cannot be copied or published without their written consent.
“Momentum” Vinyl & CD
Friends, the stock of our new album “Momentum” on Vinyl and CD is already melting away quickly! At the same time, the truth is that there are long queues at factories, so we have to wait a while to receive the physical copies. We wait. They said everything should be ready by July.
Thank you all for your support and for the fact that even though the copies aren’t made yet, many have already been sold! Hurry up if you haven’t ordered yet, because we do not plan to produce additional batches. It will be just like with our previous album “Concrete Flower”, which sold out — and now some people are searching the depths of the internet, trying to buy it from others at huge prices. Don’t miss your chance to have your own copy!


Open Thoughts on Eurovision
Hi, this is Vaidotas. This time I want to speak honestly about Eurovision. For many people, it’s just a TV show to watch with friends. But for artists, this event means much more. First, let’s start with the fact that it’s the most popular music TV show in the world (not just in Europe). There’s no show with higher viewership or broader reach.
So if you make it to this event, you receive an insanely high amount of attention, which can be used to promote your country and your music. Not all artists understand this. Some get scared by the amount of attention, others get intoxicated by it and think that once they’re on the pedestal, it’ll always be like that, and some just want to sing and that’s it.
But then there are those who understand how temporary this attention is and know they need to use it wisely. I think we – THE ROOP – definitely belong to that group.
When we participated in 2021 with the song “Discoteque”, we worked our butts off: giving interviews, creating social media content, not fearing the attention, spreading the word about ourselves and our country.
Maybe that’s why we were awarded two years in a row as Ambassadors of Lithuania. When you’re chosen to represent your country at Eurovision, from that moment on you’re not just representing yourself – you’re representing your voters, the Lithuanians. We took that seriously. We didn’t complain about being tired, we didn’t send journalists away – we simply tried to enjoy the moment and constantly asked ourselves, “What more can we do?”
Eurovision’s Traps
By the way, before you read on, we want to let you know that today we’re inviting our Premium paid subscribers to watch an exclusive video about the backstage of Eurovision in Basel and our video diary. Become our sponsor – just 5 euros per month.
Like everything else, Eurovision has another side, one in which some artists get stuck and end up just lingering. What do I mean? Eurovision is a great platform to showcase yourself, but it’s crucial to find other channels for exposure and to keep moving forward. You have to let go of Eurovision’s hand, not be afraid to step out of the Eurovision bubble, and not get fixated only on Eurovision-related things.
Interestingly, we ourselves clung to it for a while, with most of our thoughts revolving around Eurovision. But over a year ago, we sat down and decided to psychologically let Eurovision go. That doesn’t mean we’ll avoid it, but rather that we’re looking for other paths to people’s hearts. This psychological release has really lightened our lives.
Every artist has their own path and acts how they see fit. But we decided not to close ourselves in one bubble. Some artists live only within Eurovision, only show up at Eurovision events, only perform the one song they competed with, or start covering other Eurovision songs.
Slowly, they lose their creative potential…